The secret to a knockout email marketing campaign is relevance and engagement. You need to deliver content that your audience will love like a warm hug from a long-lost friend. That could mean giving them the inside scoop on your latest product, offering them deals they can’t refuse, dishing out company gossip (but keep it professional), or educating them on something new. The ultimate goal is to build a solid, loving relationship with your leads that will have them clicking, buying, visiting, and spreading the word about your awesomeness.
So, what if you can get an email marketing platform that can help you in achieving that goal, not just that, you also get custom landing pages, advanced automation, and reporting feature? So, buckle up and get ready to take your marketing to the next level with GetResponse!
What is GetResponse
GetResponse is a comprehensive marketing platform that offers tools for companies to develop and maintain their internet presence. Email marketing, marketing automation, landing pages, webinars, e-commerce, and CRM are a few of its standout capabilities. Businesses can develop and send expert emails with GetResponse, automate time-consuming operations, and build landing pages to generate leads and increase conversions. GetResponse additionally provides interfaces with well-known e-commerce systems, making it simpler to handle sales and marketing initiatives from one location. GetResponse offers a scalable solution to fulfill your marketing demands, regardless of whether you run a small or large business.
Main Features and Benefits of Using GetResponse
GetResponse offers a range of features and benefits for businesses looking to grow and manage their online presence. Some of the key features and benefits include:
Email Marketing
GetResponse offers a variety of email marketing capabilities, such as tracking, automation, and templates. You can quickly automate monotonous operations, generate and send emails that appear professional, and monitor the success of your campaigns.
Marketing Automation
This feature automates routine operations like sending follow-up emails or setting off certain events in response to client behavior. This improves customer satisfaction while also saving you time and effort.
Website Builder
GetResponse has a drag-and-drop editor in Landing Page Builder that allows you to customize your landing page to increase your online presence. This shows your targeted leads to knowing who you are and what you offer. GetResponse has over 200 templates that you can choose from. Webinars
Webinar Platform allows you to manage and host live or recorded webinars. Screen sharing, recording, and Q&A sessions are features that make it simpler for you to interact with your prospects and expand your business.
Integration
GetResponse integrates with a variety of popular tools, such as e-commerce platforms, social media, and analytics platforms. One of this integration is WordPress which allows you to build webinars and promotion pages as well as pop-ups to generate more leads. Real Estate CRM platforms that integrate with GetResponse include Zoho CRM, Salesforce Sales Cloud, HubSpot CRM, BoomTown, and Capsule.
Analytics
GetResponse provides detailed analytics and reporting that allows you to track the performance of your landing page. This tracks the result of your campaign which lets you spot opportunities and make an informed decision about your business strategy.
User Experience of GetResponse
GetResponse has a user-friendly interface and is easy to use. The dashboard and widgets can be customized. It has various templates and the drag-and-drop option makes it easier to create a professional-looking email. Furthermore, with their mobile app, you can monitor the performance of your email campaign anytime and anywhere for as long as you have your mobile phone with you and an internet connection.
GetResponse Pricing Structure
GetResponse has a free version that lists up to 500 contacts. It also has access to Website Builder and Landing Pages. GetResponse has 3 billing periods that you can choose from – monthly, 12 months (annually), and 24 months. Paid plan with premium features starts at a price of $15 per month. You can get 18% off a 12-month plan and 30% off a 24-month plan.
At the moment, they offer discounted rates for annual subscriptions with a starting price of $158.88 per year ($13.24 per month). Sign up to their page and they will give you a 30-Day trial period for the premium plans – no credit card required. All plans list up to 1000 contacts.